History

Insight is the driving force behind the evolution of Exelite

The first spark is the idea of founder Marco Marchi, who created the Liu Jo brand in 1995 and made it successful in the premium fashion brand segment.

Thanks to the Italian flair for beauty and craftsmanship, the intuitions that followed led to the expansion of the business perspective through the establishment of vertical joint ventures on different product categories.

Lastly, the idea of creating an Italian Group of complementary realities that can strategically act in strong synergy and compete effectively in the global market.
This is how the Exelite group was born.

TIMELINE

2024
2024

Eccellenze Italiane Projects becomes Exelite

The project is renewed with contemporary ambitions, an even broader and more global perspective, and a new organizational structure under the name Exelite.

2023
2023

The NewCo Liu Jo Uomo is born

Liu Jo brand is consolidated through a new joint venture to develop the Menswear project.

2022
2022

ELI Factory is born

Within Eli Srl, is created Eli Factory, a production hub devoted to footwear focused on the luxury market thanks to its know-how in design, quality craftsmanship and made in Italy

2021
2021

EIH Logistics serving the Group

The company that deals with organizational, managerial and strategic processes in the logistics sector is born, with the aim of investing and supporting, through downstream integration, a key asset for fashion companies.

2019
2019

ECCELLENZE ITALIANE is born

The first acquisition is Blufin S.p.A., a company with more than 50 years of history, with an extraordinary reputation and value for Italy and the Carpi area, to which the historic fashion brand Blumarine belongs.